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Extra Credit Project designs national out of home campaign for EARTHDAY.ORG

GRAND RAPIDS, MICH, WASHINGTON D.C. —Midwest advertising agency Extra Credit Projects (ECP) is bringing national awareness and creativity to Earth Day through its partnership with EARTHDAY.ORG and the Out of Home Advertising Association of America (OAAA). The OOH campaign supports EARTHDAY.ORG’s theme of Invest in our Planet, aimed at engaging CEO’s, business owners and corporate decision makers to invest time, resources, and […]

Extra Credit Projects top winner at the District 6 2022 AAF American Advertising Awards

GRAND RAPIDS, MICH—West Michigan advertising and design agency Extra Credit Projects (ECP), is the top winner of the District 6 2022 AAF American Advertising Awards, one of the industry’s largest creative competitions. ECP campaigns competed against the largest agencies in Michigan, Indiana, and Illinois, and work for the Gerald R. Ford International Airport Fly Safe. […]

New ECP Campaign Will Make You Sweat

GRAND RAPIDS, MICH — Midwest advertising agency Extra Credit Projects (ECP), in collaboration with client YMCA of Greater Grand Rapids, has launched a campaign to promote new memberships just in time for New Year’s resolutions. With the last two years of decreased gym attendance due to the ever-present concerns of COVID, ECP set out to […]

We Remember, Twenty Years Later.

GRAND RAPIDS, MICH; WASHINGTON D.C. — In honor of the 20th anniversary of September 11, Grand Rapids advertising and design agency, Extra Credit Projects (ECP), partnered with the Out of Home Advertising Association of America (OAAA) to produce and distribute a commemorative digital billboard design. The creative displays a simple human visual communicating remembrance, eleven, […]

PrepNet Virtual Academy gets Some Extra Credit

Coming off more than a year of interrupted schedules, online & off again classrooms, and overall unpredictable schooling, one of the big question’s parents are facing is education options for their students. Midwest advertising agency Extra Credit Projects (ECP) recently launched a statewide summer campaign for PrepNet Virtual Academy, a division of National Heritage Academies.

Fly Safe. Fly Ford.

The new advertising campaign for Gerald R. Ford International Airport (GFIA) encourages safe travels this season in West Michigan. The 2021 “Fly Safe. Fly Ford.” initiative, and marketing efforts were developed by advertising and design agency, Extra Credit Projects (ECP).