Out of Home

Out of Home

Out of home advertising has a special place in ECP’s heart. It’s where the big idea conveys a singular message in its most distilled form. We are deeply engaged in the industry, are founding members of the OAAA creative committee and are 79-time finalists and 21-time OBIE winners. We are regarded as one of the best out of home shops in the country, and members of our staff have lead the creative departments of some of the largest public and private outdoor companies in the U.S., which are still our clients to this day. Here are a few examples:

Scope:

Billboard for MelTrotter with a split image of a woman’s face and a painted Jesus face. “Whatever you did for you did for me.”
Billboard designed for Car City featuring an illustration of tire marks and the headline, “$39 down and going fast.”
Billboard designed for Great Lakes Neurosurgical featuring an illustration of a brain and the headline, “Top experts in both hemispheres.”
Billboard for Great Lakes Neurosurgical with a blank design & “Minimally invasive neurosurgeons.” 4 heads stick out of the top of the board.
Billboard designed for Michigan State University featuring the headline, “Experts in our field. Like this one here.”
Billboard for CommunityofVetrans.org with a man casting the shadow of a soldier with the headline, “We know where you’re coming from.”
Independent Bank. Increase Your Wingspan. Split bulletin design on highway in Grand Rapids, Michigan
Billboard designed for St. Johns featuring illustrated sharpie text featuring the words, “Hurt, neglect, trauma, abuse, abandonment."
Billboard for St. Johns with text in sharpie, “Hurt. neglect, trauma, abuse, abandonment.” Over top is a purple house. “Where kids overcome.”
Billboard for the Whitecaps baseball team with an umpire making the ‘out’ sign. The headline reads, “Get out of the house.”
Billboard for the Whitecaps baseball team with a catcher making a ‘1’ with his fingers. The headline reads, “Tickets only 1 dollar.”
Billboard teaser for Gordon Food Service showing a cut cucumber on a white background
Billboard for Gordon Food Services of a giant cucumber with a bite taken out of it, the GFS logo, and “More than you'd expect.”
Billboard for Gordon Food Services of a slice of watermelon with bites taken out, the GFS logo, & the headline, “More than you’d expect.”
Car City 'Approach' bulletin that reads $39 down from a distance but CarCity numerous times once you approach it.
Billboard featuring an image of Bartenura wine with flying wine cork screws in the background. The headline reads, “Wild blue yonder.”
The Movies > Go there. Disney Maleficent coming off the screen at a movie theater & off the billboard.
The Movies > Go there. Billboard of popcorn with a person’s hand reaching to one side & Spiderman’s hand reaching to the other.
Pedestrian billboard featuring a grid of movie covers and the repeated headlines, “The movies, go there,” and “>go.”
Billboard for Chemical Bank with “Money. Made in Michigan.” The board sits in a field with large hay rolls made to look like $20 rolls.
Billboard for Fedcom Credit Union. “Est. 1850” with an arrow pointing to the Grand Rapids City Limits sign. “Est. 1926” & the Fedcom logo.
Window graphics designed for Fedcom featuring the line, “Everything but the bank.”
Billboard for Burkhart Outdoor Advertising with an error code which reads, “C:\error>_This ad took the day off_Happy Labor Day.”
Billboard designed for Burkhart featuring a minus sign, equal sign, and plus sign. Less is More.
Billboard designed for Tekton featuring an image of a socket and the headline, “The nut cracker.”
Billboard for Home Depot featuring an image of two lumber boards and the headline, “Color-infused treated lumber. This is huge.”
Billboard for Walmart of a can of pens, bowl of ramen, and cup of coffee. The headline reads, “All the college essentials.”
Billboard for Walmart of a full backpack with the label “Freshmen,” & a pencil with the caption, “Seniors.