In a time where digital screens dominate our landscapes, Extra Credit Projects (ECP) masterfully utilized the timeless canvas of outdoor advertising to craft a poignant tribute to Betty White, an icon whose legacy transcends the digital divide.
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GRAND RAPIDS, MICH — Michigan-based advertising and design agency, Extra Credit Projects (ECP), has been named a winner in the international 2023 Communication Arts Advertising Annual. Winning entries are showcased in the November/December issue of the magazine, which is distributed to 25,000 subscribers worldwide. Other top agencies featured include Rethink, Leo Burnett Toronto, and Ogilvy […]
GRAND RAPIDS, MICH — ECP is a seven-time winner in the 2024 Graphis Advertising Annual, with work for clients including EarthDay.org, Gerald R. Ford International Airport, and Pour-d Rockford, as well as public service message for Betty White winning Platinum. Graphis aims to present and promote the work of exceptional talent in Design, Advertising, Photography […]
GRAND RAPIDS, MICH — Midwest-based advertising and design agency, Extra Credit Projects (ECP), pulled out all the (non)stops as client Gerald R. Ford International Airport (GFIA) celebrated a major milestone in 2023, helping them launch an anniversary campaign to mark the occasion. The 60th anniversary campaign is running across a variety of tactics, including digital, […]
GRAND RAPIDS, MICH — It’s been nearly fifty years since Grand Rapids’ own Gerald R. Ford took office as Vice President, and the Gerald R. Ford Presidential Foundation has partnered with award-winning design and advertising agency, Extra Credit Projects (ECP) to promote the momentous occasion. With a variety of tactics, including digital, social, print collateral, […]
GRAND RAPIDS, MICH—Advertising and design agency Extra Credit Projects (ECP) creates a new vision for well known boutique CityFlatsHotel in Holland, Michigan, in collaboration with 6PM Hospitality, giving the brand a unique and ownable feel that would better serve the region. The West Michigan-based agency worked with 6PM to craft the new identity and narrative […]
GRAND RAPIDS, MICH, WASHINGTON D.C. —Advertising agency Extra Credit Projects (ECP), in partnership with EARTHDAY.ORG and the Out of Home Advertising Association of America (OAAA) is bringing international awareness to Earth Day. For the second year, the theme “Invest in Our Planet” aims to drive positive climate action to a broad audience of businesses, governments […]
Extra Credit Projects (ECP), won gold at last night’s 81st OBIE Awards, presented by the Out of Home Advertising Association of America (OAAA).
Today for our Agency of the Day, we’ll be taking a look at one of this industry’s smallest yet mightiest names: Extra Credit Projects. Backed by a history rich in experience and notable accolades, a quick scan of ECP’s achievements confirms that they are more than deserving of today’s title.
GRAND RAPIDS, MICH — Grand Rapids advertising and design agency, Extra Credit Projects (ECP), won the most awards at last week’s American Advertising Federations (AAF) annual awards, hosted by the West Michigan chapter, for the fourth year in a row. ECP won 17 awards, for nine clients locally and nationally, across 14 categories ranging from […]
A downtown Holland hotel will soon have a new name meant to better connect the hotel with Holland’s roots. CityFlatsHotel Holland has announced that following a round of renovations, it will now be known as Tulyp.
GRAND RAPIDS, MICH—For the second year, West Michigan viewers saw their local airport among top national brands during the FOX 17 broadcast of Super Bowl LVII. As the most watched TV program annually, the big game reaches over 100 million people nationally, with nearly one million impressions in the West Michigan area. After the success […]
GRAND RAPIDS, MICH — Grand Rapids advertising and design agency, Extra Credit Projects (ECP), has won eight awards in the 2023 Graphis Advertising Awards, and is the only firm in Michigan to receive honors. Winning work includes campaigns for clients Gerald R. Ford International Airport, Mary Free Bed Rehabilitation Hospital, Great Lakes Neurosurgical Associates and […]
GRAND RAPIDS, MICH; BATON ROUGE, LA — Grand Rapids-based advertising and design agency, Extra Credit Projects (ECP), and Lamar Advertising have partnered to create and launch a nationwide campaign to celebrate the 120th anniversary of the out of home (OOH) media company. Lamar (Nasdaq: LAMR) opened its doors in 1902 and has grown to be […]
GRAND RAPIDS, MICH — Grand Rapids-based advertising and design agency, Extra Credit Projects (ECP), welcomes Evan Hatch to the team as their newest art director. Evan earned his BFA from Kendall College of Art and Design, and joins the ECP team from a full-time graphic designer position in the luxury home furnishing industry where he […]
The Gerald R. Ford International Airport unveiled its new Elevate website to provide users with the most up-to-date information on the projects included in its capital expansion program.
GRAND RAPIDS, MICH, WASHINGTON D.C. —Midwest advertising agency Extra Credit Projects (ECP) is bringing national awareness and creativity to Earth Day through its partnership with EARTHDAY.ORG and the Out of Home Advertising Association of America (OAAA). The OOH campaign supports EARTHDAY.ORG’s theme of Invest in our Planet, aimed at engaging CEO’s, business owners and corporate decision makers to invest time, resources, and […]
GRAND RAPIDS, MICH—West Michigan advertising and design agency Extra Credit Projects (ECP), is the top winner of the District 6 2022 AAF American Advertising Awards, one of the industry’s largest creative competitions. ECP campaigns competed against the largest agencies in Michigan, Indiana, and Illinois, and work for the Gerald R. Ford International Airport Fly Safe. […]