ECP and Gerald R. Ford International Airport top winners and BEST IN SHOW at the ADDYs
ECP took home 21 awards, the most of any agency, as well as two Judge’s Choice Awards and overall Best In Show at the 2022 AAF West Michigan American Advertising Awards.
ECP creates Super Bowl LVI Spot for Gerald R. Ford International Airport
ECP found themselves among big names like Pepsi, Doritos, and Budweiser as they debuted a commercial during Super Bowl LVI on Sunday, February 13 for client Gerald R. Ford International Airport.
Extra Credit Projects Heightens Awareness of Homelessness in Grand Rapids
Extra Credit Projects (ECP) is using traditional outdoor advertising in an untraditional way this giving season for client Guiding Light.
ECP Helps Mary Free Bed Shed Light on Summer Recovery
Midwest advertising agency Extra Credit Projects (ECP) is helping shed light on the power of recovery for Mary Free Bed Rehabilitation Hospital. As part of a summer outpatient advertising campaign, ECP set out to use the sun as an essential part of the creative, relying on sunny days and perfect positioning to complete the message.
PrepNet Virtual Academy gets Some Extra Credit
Coming off more than a year of interrupted schedules, online & off again classrooms, and overall unpredictable schooling, one of the big question’s parents are facing is education options for their students. Midwest advertising agency Extra Credit Projects (ECP) recently launched a statewide summer campaign for PrepNet Virtual Academy, a division of National Heritage Academies.
Agency Expands With New Hire
ECP hires Jake Stidham as an Account Leader. With knowledge in campaign strategy and media planning, along with a strong background in broadcast, Jake will play a critical role in providing “extra” to our clients.
Oh come let us restore Grand Rapids
Not all is calm and bright for some men fighting addiction and
homelessness in Grand Rapids.
Extra Credit Projects, leads EARTHDAY.ORG out of home campaign for Climate Week
From trees to bees, Midwest advertising agency, Extra Credit Projects (ECP), helps to promote EARTHDAY.ORG with some of nature’s most essential workers front and center on out of home advertising around the country.
What the ‘F’?
The latest billboard for Mary Free Bed Rehabilitation Hospital, in collaboration with advertising agency Extra Credit Projects (ECP), has viewers doing double-takes.
ECP most awarded agency at 2020 AAF American Advertising Awards
GRAND RAPIDS, Mich—Local advertising agency Extra Credit Projects (ECP) took home nine awards at the 2020 AAF West Michigan American Advertising Awards—the most wins of any advertising agency. Winning entries included work for local and national clients—such as the Out of Home Advertising Association of America, MSU College of Human Medicine, Blandford Nature Center, and YMCA of Greater Grand Rapids—and spanned nine […]
Introducing: ECP Detroit
Extra Credit Projects (ECP), award-winning advertising agency based in Grand Rapids, Michigan, is expanding its offices to include a new studio in Detroit.
ECP wins big at 2019 OBIE Awards
Grand Rapids, Michigan advertising and design agency Extra Credit Projects (ECP) took home six awards during last week’s OBIE Awards, hosted by the Outdoor Advertising Association of America (OAAA).
An Outdoor Campaign for All Audiences
Local children’s advocacy group, D.A. Blodgett–St. John’s, is back on billboards with a new message bringing awareness to their child and family advocacy services.
Highlighting Parkinson’s Awareness Month
April is Parkinson’s Awareness Month and Michigan State University College of Human Medicine’s Department of Translational Science and Molecular Medicine have used the MSU Grand Rapids Research Center as a canvas for their efforts. The world-class research team wanted to not only raise awareness for the neurodegenerative disorder that affects more than 200,000 people in […]
Mystery Billboards Revealed
A number of billboards have been baffling West Michigan for two weeks, and the advertiser has finally been revealed.
A big thanks to veterans
In honor of Veterans Day, the Outdoor Advertising Association of America (OAAA) and Midwest advertising and design agency, Extra Credit Projects (ECP), have created a campaign that honors veterans in a big way.
CouchesAtTheCurb.com launches to commemorate forlorn furniture
You may not think much about that sagging sofa or wrecked recliner you see by the side of the road, but a new website gives these curbside crashers a chance to finally get their funeral.
Extra Credit Summer Camp Project
When they needed help branding their feature film debut, Gorilla Pictures, a long-time partner of Extra Credit Projects, turned to the agency to bring a unique look to Camp Manna.
Grand Rapids Keeps Getting Greater
This fall, the YMCA of Greater Grand Rapids commemorates 150 years of supporting youth development, healthy living and social responsibility.