Scope: Out of Home
Spartans Will Take Over Campus
Michigan’s only land-grant university works every day to advance the common good in uncommon ways (msu.edu). With the goal of communicating this message to a trove of new undergraduates, alumni and sports fans, Michigan State University has collaborated with Grand Rapids based creative firm Extra Credit Projects (ECP) to bring new energy to their Spartans Will campaign just in time for the new school year.
Outdoor Turns Heads Again
Midwest creative firm, Extra Credit Projects (ECP), and Mary Free Bed Rehabilitation Hospital’s new billboards advertise their specialized accident rehabilitation, whether placed right side up or upside down.
Grand Rapids is a Great Place for Mortgages
With its storied furniture manufacturing heritage, its recent affiliation with craft brewing the world’s finest beers, and access to Lake Michigan’s breath-taking west coast, it’s no wonder why Forbes has named Grand Rapids among the top five cities to raise a family.
Outdoor Trauma Billboards 2.0
As a follow-up to their award-winning 2014 outdoor campaigns, Midwest based creative firm Extra Credit Projects (ECP), helps brings more trauma billboards to life with their newest work for Mary Free Bed Rehabilitation Hospital.
Breakthroughs are Happening for MSU College of Human Medicine
To promote awareness and excitement over the newly approved $85 million research facility at Michigan State University College of Human Medicine, Grand Rapids advertising and design firm, Extra Credit Projects (ECP), created a tease and reveal outdoor campaign across West Michigan.
ECP Reminds Audiences That Films Were Made for the Big Screen
In an era where movies can be watched instantly and anywhere from the palm of your hand, there comes a time to be reminded of the way films were made to be seen – on the Big Screen.
ECP Nelson Mandela ‘fist’ tribute
Extra Credit Projects always gives a little extra.
“The name means something to us, it’s what we strive to,” Jackson said.