Extra Credit Projects (ECP) is using traditional outdoor advertising in an untraditional way this giving season for client Guiding Light.
Scope: Extra
We Remember, Twenty Years Later.
ECP Helps Mary Free Bed Shed Light on Summer Recovery
Midwest advertising agency Extra Credit Projects (ECP) is helping shed light on the power of recovery for Mary Free Bed Rehabilitation Hospital. As part of a summer outpatient advertising campaign, ECP set out to use the sun as an essential part of the creative, relying on sunny days and perfect positioning to complete the message.
Agency Takes Home the Gold
Midwest advertising agency, Extra Credit Projects (ECP) earns one of only five gold awards presented at the 79th annual OBIE Awards.
Ad Campaign Hopes to Help GR Homeless Population
Oh come let us restore Grand Rapids
Not all is calm and bright for some men fighting addiction and
homelessness in Grand Rapids.
An Outdoor Campaign for All Audiences
Local children’s advocacy group, D.A. Blodgett–St. John’s, is back on billboards with a new message bringing awareness to their child and family advocacy services.
Mystery Billboards Revealed
A number of billboards have been baffling West Michigan for two weeks, and the advertiser has finally been revealed.
MSU Gran Fondo’s White Rider
In a promotional effort leading up to the third annual MSU College of Human Medicine Gran Fondo, creative firm Extra Credit Projects (ECP) brought the spirit of the skin cancer research cycling event to life with the tandem white rider.
Grand Rapids Fights Dirty
In an effort to fundraise for clean water efforts in Rwanda, Grand Rapids’ based international water charity, 20 Liters, partnered with local advertising and design agency, Extra Credit Projects (ECP), to Walk for Water.