Scope: Out of Home
Grand Rapids Keeps Getting Greater
This fall, the YMCA of Greater Grand Rapids commemorates 150 years of supporting youth development, healthy living and social responsibility.
A New Chapter for Grand Rapids’ Men
Extra Credit Projects (ECP) and Guiding Light of Grand Rapids are name dropping all around town with a mission to get men off the streets and back to work.
Mary leaves a message
Throughout August, drivers were left hanging by billboards depicting curious emojis and a response in progress.
show: 
Cryptic Kent County emoji billboard message revealed
Surf, Sun & Sandwich
Midwest advertising agency, Extra Credit Projects (ECP), and local laketown eatery, The Toasted Pickle, are making mouths water across West Michigan.
Grand Rapids’ Bull Market
First Steps Kent is back on the street with a new campaign to push community efforts to strengthen and coordinate early childhood services in Kent County.
Muhammad Ali tribute wins a Gold ADDY Award
Ad Campaign Worth More Than Gold
The latest advertising campaign from Mary Free Bed Rehabilitation Hospital has brought some Irish spirit to billboards across West Michigan, just in time for St. Patrick’s Day.
A Mary Little Billboard Campaign
With the holiday season upon us, Mary Free Bed Rehabilitation Hospital has once again sprinkled the West Michigan area with a series of seasonal billboards that not only promote the nation’s fifth largest rehabilitation hospital, but also carry fun holiday wishes that captivate and amuse their audience.