Trends come and go, but simplicity will never be a fad. Depending on the idea and message, there’s no match for a strikingly simple concept on a well-placed poster or bulletin.
Scope: Out of Home
We Remember, Twenty Years Later.
ECP Helps Mary Free Bed Shed Light on Summer Recovery
Midwest advertising agency Extra Credit Projects (ECP) is helping shed light on the power of recovery for Mary Free Bed Rehabilitation Hospital. As part of a summer outpatient advertising campaign, ECP set out to use the sun as an essential part of the creative, relying on sunny days and perfect positioning to complete the message.
Agency Takes Home the Gold
Midwest advertising agency, Extra Credit Projects (ECP) earns one of only five gold awards presented at the 79th annual OBIE Awards.
Fly Safe. Fly Ford.
The new advertising campaign for Gerald R. Ford International Airport (GFIA) encourages safe travels this season in West Michigan. The 2021 “Fly Safe. Fly Ford.” initiative, and marketing efforts were developed by advertising and design agency, Extra Credit Projects (ECP).
Extra Credit Projects Runs Fly Safe Campaign for Grand Rapids Airport
“The campaign features a continued focus on cleaning and safety, while expanding to promote new and returning routes and encourage travel,” said Stephen Clark, Director of Commercial Development at GFIA. “[We are] bringing refined messaging, creative design and a continued cohesive voice across mediums to our marketing.”
Extra Credit Projects Heats Up against Climate Change
Midwest advertising agency Extra Credit Projects (ECP) is bringing international awareness and creativity to climate issues through its partnership with Out of Home Advertising Association of America (OAAA) and EARTHDAY.ORG.
Extra Credit Projects is Top Winner at 2021 AAF West Michigan
COVID-19 may have had its impact on local, state, and national markets, but so did the creative work from local advertising agency Extra Credit Projects (ECP), who took home nine awards, the most of any agency at the 2021 AAF West Michigan American Advertising Awards.
Brand Identity Campaign
Oh come let us restore Grand Rapids
Not all is calm and bright for some men fighting addiction and
homelessness in Grand Rapids.